| World Top Brands ¡°Surge¡±in Beijing CBD |
| 3/30/2007 1:1:0 Beijing News Website |
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GUCCI, CHANEL, PRADA, COACH ¡¡LOGOs of more than ten world top brands lie above their respective store like neighbors. Elaborately made curbside shopwindows that fall to ground link with each other to complete a glass fashion wall...This is not the scene in Ginza, Tokyo, or Middle Ring, Hong Kong, but in New Light World Department Store which will soon open business in China Trade Center. Here, over 700 international and domestic first-line brands will pour in with unprecedented scale. On March 30th, the New World Colorful Department Store unveiled in Beijing Wanda Square. Soon after that, Parkson Shopping Centre¡¯s Mei Luo Branch and Taiwan ¡°New Light World¡± Department Store will flock in and begin operation. Including Ying Tai Shopping Mall and LG Shopping Mall which are expected open business this year, it is estimated that there will be an increase of at least 250,000 square meters of area for department stores in CBD. What is the ¡°magnetic¡± attraction of Beijing CBD to world top brands?
Undoubtedly, international fashion giants¡¯ entering into the Beijing market is inseparable from the upcoming grand occasion of 2008 Olympic Games. But the passion of international big brands will not fade a little following the end of the Olympic Games. ¡°Beijing CBD is not only a resident place for embassies and foreign affairs organizations from various countries, but also gathers the China Headquarters of world top 500 enterprises. They are a steady and irreplaceable consuming groups.¡± The international brands engaged in CBD are quite confident in this.
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