| The Top Global Luxurious Brands Enter Beijing CBD |
| 12/2/2005 14:44:9 www.fec.com.cn |
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Recently, Louis Vuitton opens a flagship shop in Beijing CBD, which attracts many high-end customers by its first-class luxurious brand. The investigation result obtained by E & Y Accountant Office indicated that China has already become the third biggest luxury goods consumption country in the world and the sale in Shanghai market is in the first, which is followed closely by Beijing. Besides Louis Vuitton, a jewelry brand Van Cleef & Arpels, and a fashionable clothing brand CHLOE all enter Beijing market recently one after another. These brands at millions of price all select the Shopping Mall of China World Trade Center as the first station to enter BeijingŁ¬ which happened to coincide. The General Manager of Louis Vuitton and the General Manager of Van Cleef & Arpels in Asia area all indicated that, "To develop in Beijing, the most difficult problem lies in selecting a suitable shop location, which is a first-class consumption place. The location of Luxurious brand requests a graceful environment, a spacious area; and the Most important thing is "its neighbor", if big brands can gather in the same place to produce "the accumulative effect", it will attract many high-end customers. The environment in CBD indeed makes us very satisfied, for it gathers ' the most graceful ' consumers of Beijing."
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